Origin

Generally speaking, an 'origin story' or an 'origin myth' is a narrative that explains how a culture came into being. (Genesis is an origin story; as is the story of the Founding Fathers of the United States Constitution.)

It all started with the need for effective organic marketing on Facebook — building genuine connections at scale to drive real business results.

Background

The Friender origin story spans years of organic Facebook marketing experience and over $5M in revenue generated through these methods.